Bots Are Not Replacing Your People. Stop Hoping They Will.

"If you can't manage people, you can't manage bots. You'll manage them worse."   I keep getting emails from agency owners telling me they will not be hiring a virtual employee because they are taking a class to build their own bots. I read those emails and laugh...

The Job You Signed Up For

"What gets licensed people buried isn't hard work. It's the wrong work." Go read the one-star reviews for almost any insurance agency. Not the fraud complaints. The ordinary ones. "Nobody called me back." "I left three messages." "Been a client nine years and I can't...

How to Compete with the Big Direct Carriers When You’re a Small Shop

"I'm not trying to beat GEICO. I'm trying to be the call they make after GEICO lets them down." BY MICHAEL CRUZ Everyone keeps saying independent agencies are losing to GEICO and the direct carriers. The data says otherwise. The Big I's most recent market share report...

Automation Is Coming to Insurance. Here’s Why You Still Need Real People.

"Nobody calls their insurance agency because they want to talk to a bot. They call because something happened." BY JASON CASS   Agency owners are stressed about AI right now. Should I automate? Will bots replace my team? Am I falling behind if I don’t move fast...

Your Agency Needs to Pivot: Here’s Where Most Owners Actually Have to Start.

I’ve watched agencies get swallowed up because the owner refused to change. I’ve been in those rooms. I’ve had those conversations. Here’s what I know. BY MITCH GIBSON   The First Step Has Nothing to Do With Technology   I know that’s not what you want to...

Beware of the Agency Ides of March: The 5 Roads to Agency Endurance

   Let me start with a warning. Most agencies don’t fail because they can’t sell. They fail because they can’t hold what they build. If that hits a little hard, it should. Because if that’s true, then growth isn’t your biggest problem. Sustainability is. This...
Future-Proof Your Agency with a Tech Audit

Future-Proof Your Agency with a Tech Audit

 Mitch Gibson didn’t sugarcoat it. “Most agencies are duct taped together behind the scenes.” That’s how this webinar began, with a brutally honest (and all-too-familiar) description of what many agencies look like under the hood: overlapping tech, bloated costs, no...

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Agency Rescue Webinar: Real Fixes for Real Problems

Agency Rescue Webinar: Real Fixes for Real Problems

  Running an insurance agency today is anything but simple. Whether you’re juggling personal and commercial lines, hiring staff, managing renewals, or buried in emails, growth can often feel like chaos. But for Lauren Burleigh of Full Sail Insurance and Enrique...

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